1. Macy 's

    0 Comments Leave a Comment

    1-15 of 41 1 2 3 »
    1. Mentioned In 41 Articles

    2. Instagram Is Letting Brands Test Taggable, Buyable Products in Photos

      Instagram Is Letting Brands Test Taggable, Buyable Products in Photos
      Instagram is moving further into the world of ecommerce by allowing brands to test taggable products in their photos. The Facebook-owned app is beginning to test organic posts that let nearly two dozen retail brands tag products for sale in photos that lead directly to a brand's website. The feature, announced today, is launching with partners including Kate Spade, J. Crew, Warby Parker and Macy's.
      Read Full Article
    3. Purdue-related startup creates experience capturing platform that could replace, improve traditional survey tools

      Printer-friendly version Tyler Grant, software developer, and Louis Tay, Purdue psychological sciences professor, discuss data retrieved by Tays new web and app-based platform that gathers more detailed information from conventional survey tools. Tay has founded Expimetrics to develop the platform, which can be used to generate more accurate responses to surveys using real-time, location-based, multimedia and tracking functions. (Purdue Research Foundation photo) WEST LAFAYETTE, Ind.
      Read Full Article
    4. 4 Things Brands Can Do to Make Influencer Marketing Work for Them

      4 Things Brands Can Do to Make Influencer Marketing Work for Them
      When it comes to social media, stars come in all shapes and sizes. The brightest among them can quickly become influencers and marketing darlings, and for many of them, their time is now. Sixty percent of marketers are increasing what they spend on influencer marketing, and 22 percent said it's their top customer acquisition tool. "Social influencers are the new celebrities," said Rick Song, ZEFR's global head and ...
      Read Full Article
    5. Twitter Gives Promoted Tweets and Video Ads More Mobile Reach

      Twitter Gives Promoted Tweets and Video Ads More Mobile Reach
      In November 2014, then Twitter CEO Dick Costolo touted the idea that around 500 million people consume the microblogging platform's tweets even though they don't have an account on it. During an earnings call at the time, Costolo was trying to explain why the company's persistent user-growth issues may have been overshadowing the impact Twitter has on the larger media universe.
      Read Full Article
      Mentions: Macy 's Voice adweek
    6. Here's How Snapchat's CEO Plans to Conquer the Advertising World

      Here's How Snapchat's CEO Plans to Conquer the Advertising World
      Evan Spiegel admits to being a little nervous ahead of his first trip to the Cannes Lions International Festival of Creativity. That's understandable. At 25—an age when many college grads are still backpacking around Europe—the founder and CEO of Snapchat has been given top billing at one of advertising's biggest events. In a way, it represents an introduction to the ad world for the young company ...
      Read Full Article
    7. Augme Technologies Acquires Key Mobile Technology Patents

      NEW YORK, NY--(Marketwire - May 29, 2012) - Augme Technologies, Inc. (OTCBB: AUGT), a technology and services leader in interactive media marketing that offers the only patented end-to-end mobile marketing and mobile advertising platform, today announced that it has acquired a family of five (5) issued United States patents. The patents cover Voice over Internet Protocol ("VoIP") and other critical mobility inventions. The acquired patents include numbers 7,606,217 entitled ...
      Read Full Article
    8. JWT’s 15 Ways Mobile Will Change Our Lives—Report shares findings from the recent GSMA Mobile World Congress in ...

      In this special report, JWT, the world’s best-known marketing communications brand, explores the emerging trends and insights coming out of the GSMA’s Mobile World Congress in Barcelona last month. (PRWeb March 30, 2012) Read the full story at http://www.prweb.com/releases/2012/3/prweb9347245.htm
      Read Full Article
    9. Hipcricket Named “Mobile Marketing & Advertising Agency of the Year” Finalist ...

      Mobile Marketing Leader Shortlisted in the Most Sought After Awards Competition in the Global Communications Industry )--Hipcricket, the one-stop mobile marketing and advertising brand owned by Augme Technologies, Inc. (OTCBB: AUGT or “Augme”), today announced that it has been named a finalist in the GSM Association’s (GSMA) 17th Annual Global Mobile Awards. Hipcricket was selected as a finalist in the “Mobile Marketing & Advertising Agency of the Year” category from ...
      Read Full Article
    10. Streaming Music Has A Problem—It's a Huge Success

      Streaming Music Has A Problem—It's a Huge Success
      In late September, Spotify CEO Daniel Ek was the first guest Mark Zuckerberg introduced on stage during his keynote speech at the f8 developer conference, which introduced the network’s new media consumption features. That night, Sean Parker—Napster founder, early Facebook executive and Spotify investor—threw a lavish warehouse party for conference attendees, serving roast pig and lobster during performances by Snoop Dogg, The Killers, Jane’s Addiction and ...
      Read Full Article
    11. 1-15 of 41 1 2 3 »
  1. Categories

    1. World View:

      Asia, EMEA, North America, Rest of World
    2. Marketing Topics:

      Advertising / Branding, Email Marketing, Events, Marketing Overall, Mobile Marketing, New Marketing Tools, Public Relations, Social Media, Social Media Strategies
    3. Venture Capital:

      Additional Funding, Incubator, Initial Funding, Private Equity, Venture Activities
    4. Investor Relations:

      Crisis Communications, Investor Relations