1. Articles from socialmediatoday.com

  2. 4273-4293 of 4293 « 1 2 ... 176 177 178 179
    1. Mastering Social Media To Build A Thriving Online Business

      Mastering Social Media To Build A Thriving Online Business
      My name is Natalie and I’m addicted to Social Media for all the right reasons. Not only is it one of the best ways for me to keep in touch with my international friends and family in real time, it’s also responsible, in large part, for me even having a business. I use social media as my marketing, sales and customer service department and I’m one of the biggest advocates of using the top 5 social media tools for business – Facebook, Twitter, LinkedIn, YouTube and WordPress.
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    2. Cisco Systems Embraces “Media Company” Concept with Launch of The Network

      Cisco Systems Embraces “Media Company” Concept with Launch of The Network
      "Earlier this month, Cisco relaunched its corporate news site with a new name— The Network—and a new approach to sharing news and information. “A piece of content that is shared with a friend, or friends, or followers, or the world is the ultimate measurement of its success,” according to social media team leader John Earnhardt, writing on the Cisco blog, The Platform."
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      Mentions: Intel Cisco Facebook
    3. Private Social Networks

      "Even with quasi business use by individuals the wise are very careful how they use [public networks] and what gets posted there. But I'm not planning on offering a lesson in building online personal brand presence in this post, instead I want to talk about the business use of the concept of social networking."
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    4. The Future of Social Media Marketing for Professionals Part 1

      The Future of Social Media Marketing for Professionals Part 1
      "The Internet has changed quite a bit since I attended college without having access to email. This change has affected the way prospects get their information to make hiring decisions. The biggest change of all has been how clients are now relying on social media to help them make these decisions."
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    5. Organic Social or Paid Social: What Works Best?

      "Hitwise reports that 1 Facebook user/fan is apparently equal to 20 additional visits to a business’ website within a year. Another study, from PageLever, shows that the reach of a Facebook fan page is not as broad as marketers think: The data shows an average of 7.49% of fans view posts on a daily basis. Some Internet marketers we know are getting tired of figures. Besides, does it matter if these figures are real or feasible when a social media ROI scale hasn’t been firmly established?"
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      Mentions: Facebook Twitter ROI
    6. Social Business Readiness: 5 Questions for IT Executives

      Within the IT department at some firms, the social media pendulum swings to extremes. Companies are either busy banning all forms of social media usage or getting drunk at the social media party and allowing any and all forms of social media tools and behaviors to proliferate within their organizations.
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    7. Google Plus – When the Leaders Chase the Leader’s Strategy…

      Google Plus – When the Leaders Chase the Leader’s Strategy…
      [YAGPA - yet another Google + article. Why? Because it's important. - Ed] "...if a company's strength is technology and development of software, then it will become difficult to challenge a leader’s strategy that relies on the ease of human behavior, their conversations and interactions… and vice versa."
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    8. How Social Media Affects Search Marketing | Social Media Today

      How Social Media Affects Search Marketing | Social Media Today
      In a very eye-opening article recently posted on the site SEOMoz brought to light the fact that Google search results are now being directly impacted by the social connections of the person doing the searching. As the author of the piece astutely posints out, "This should be giving everyone in search marketing a huge "ah ha" moment." The auth...
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    9. “Effective Email Marketing Campaigns” Presentation

      “Effective Email Marketing Campaigns” Presentation
      "If you take your time, have an actual strategy, and remember who is on the other end of that email, you can create a strong, engaged list that will stick with you for a long time. If you just harvest names and emails and send them the first thing that comes to mind, you put your domain at risk and throw away something potentially very valuable."
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      Mentions: Josh Cunningham
    10. 4 Steps to Integrate Social Media in Your Company

      4 Steps to Integrate Social Media in Your Company
      Going through this entire process takes 24 to 48 months, depending on the type of company. One of the most essential phases is choosing the right pilot projects. After all, these projects need to have an impact on the organisation in a short term. No company is willing to wait 48 months before seeing any real impact. Scoring successes in the meantime is essential for the further evaluation of the process.
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      Mentions: Intel Cisco Facebook
    11. How Brands Are Using M-Commerce

      How Brands Are Using M-Commerce
      Smartphones continue to be increasingly popular with consumers; sales for 2011 are expected to increase from 305 million to 472 million. This presents brands with tremendous potential to leverage smartphones for M-Commerce and personally engage with consumers wherever they are, something that brands have not been able to do before. Brands have the opportunity to be ubiquitous, relevant and individualized to their consumers whenever and wherever the consumer chooses.
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    4273-4293 of 4293 « 1 2 ... 176 177 178 179
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