1. Articles in category: Social Media

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    1. How to Profit From Mobile Marketing For Your Business

      How to Profit From Mobile Marketing For Your Business

      Home / Mobile / Apps / How to Profit From Mobile Marketing For Your Business How to Profit From Mobile Marketing For Your Business Sougat June 21, 2017 Apps Leave a comment 0 Views Mobile marketing is a huge potential source of traffic, customers, and profit for your business, but as yet fairly untapped. Yet, over the next three years, it is predicted that more than half current internet users will be accessing the web via mobiles and other handheld devices.

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    2. 5 Hidden Social Media Hacks Millennials Can Use to Boost Their Careers

      5 Hidden Social Media Hacks Millennials Can Use to Boost Their Careers

      Hello, millennials: Enjoying your avocado toast and unicorn-themed beverages? Millennial life doesn't have to be known only for fidget spinners and casual dating: It's important to start building yourself as a brand--an employable brand at that. Now I know that the landscape of careers has changed greatly for your generation, and you've moved to a...

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    3. Understanding Facebook’s News Feed Algorithm is the Key to More Brand Attention and Sales

      Understanding Facebook’s News Feed Algorithm is the Key to More Brand Attention and Sales

      June 21, 2017 Andrew Lovasz

      On its surface, Facebook’s News Feed algorithm appears as a helpful tool that delivers only the information most likely to appeal to its users’ unique likes and personality. It’s the ultimate customer-centric device.

      “Our goal is to build the perfect personalized newspaper for every person in the world,” Facebook CEO Mark Zuckerberg explained in a public Q&A in 2014. “We’re trying to personalize it and show you the stuff that’s going to be most interesting to you.”

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    4. Back to Basics: Content Marketing Alphabet [Infographic]

      Back to Basics: Content Marketing Alphabet [Infographic]

      June 21, 2017 Irfan Ahmad

      It's not hard to get lost amidst the ever-expanding sea of content online. Back in 2015, there was reportedly 2 million new pieces of content uploaded every day, so you can only imagine how big that number is now. So, how does one “swim out” of the water and get their content to stand out?

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    5. What is Mobilization? Mobile Optimization?

      What is Mobilization? Mobile Optimization?

      Home / Featured / What is Mobilization? Mobile Optimization? What is Mobilization? Mobile Optimization? Featured Leave a comment 0 Views Unless you live in a cave, you might have heard the new buzz around “Mobilization of websites”, “Mobile optimized website”, “Mobile Site”, and “iPhonized” in the past year or so. You might be wondering what is all this about and what’s in it for you? There were a lot of technologies around mobile phones which were in the market for quite a longtime.

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    6. Mobile defies slower pace of ad growth

      Mobile defies slower pace of ad growth

      Mobile defies slower pace of ad growth Author June 20, 2017 Dive Brief: The pace of global ad spending will slow in 2017 from last year, when record amounts of money went into the U.S. presidential campaign and Olympics sponsorships, according to forecasts by Zenith and Magna . Mobile advertising is estimated to grab a greater share of marketing dollars this year, while global ad spend will grow only 4.2% to $559 billion, down from 4.8% growth in 2016.

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      Mentions: Publicis Dentsu Magna
    7. It is Facebook’s responsibility to boost jobs, says COO Sheryl Sandberg

      It is Facebook’s responsibility to boost jobs, says COO Sheryl Sandberg

      Facebook to buy virtual reality goggles maker With technology increasingly replacing workers in industries from retail to manufacturing, Facebook Inc. Chief Operating Officer Sheryl Sandberg said the company has a duty to help businesses create new jobs. “Technology is certainly replacing jobs,” she said in an interview with Bloomberg Television. “And technology can also be used to grow jobs.

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    8. Facebook Unveils New Tools For Marketers To Create And Test Mobile Ads

      Facebook Unveils New Tools For Marketers To Create And Test Mobile Ads

      In 2016, Facebook took in about $27 billion in ad revenue , second in the world only to Google’s monstrous $79 billion, and more than double the globe’s third-biggest advertising earner Comcast. So it’s understandable why the social network is an influential presence at the 2017 Cannes Lions Festival of Creativity.

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    9. Digital Advertising Has a Rich Frontier: ‘The Rest of the Internet’

      Digital Advertising Has a Rich Frontier: ‘The Rest of the Internet’

      In the U.S., people currently spend 70 percent of their time online browsing the open web, outside of social media and search platforms. But marketers currently spend more than 75 percent of their digital media budgets on social media and search, with analysts reading that figure at 100 percent for 2017 (Brian Wieser, Pivotal Research;...

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    10. Here Are the 9 Most Intriguing Digital Marketing Stats From This Week

      Here Are the 9 Most Intriguing Digital Marketing Stats From This Week

      The last few days have produced a great number of interesting online marketing stats. These are the nine that grabbed our attention: 1. Big audio digital Spotify now has 140 million monthly active users, up from 100 million a year ago. "The acceleration of audience growth is allowing us to continue to grow the ads...

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