Also written by Brandchannel:
Brand View: Gender Bender Branding Is Where It’s At
x hide permanently

Feminist Finance: 5 Questions With Melissa Cullens, Ellevest

brandchannel.com

Ellevest is the first investing platform designed for women and their specific financial needs. We sat down with Melissa Cullens, Ellevest’s Chief Design Officer, to learn more about how this 2017 Interbrand Breakthrough Brand is putting its money where its mouth is to create an investment experience specially tailored for 51% of the population.

What sort of unique challenge are you answering in the marketplace?

Mentions: Warren Buffett business