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Purdue-related startup creates experience capturing platform that could replace, improve traditional survey tools

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Printer-friendly version Tyler Grant, software developer, and Louis Tay, Purdue psychological sciences professor, discuss data retrieved by Tay's new web and app-based platform that gathers more detailed information from conventional survey tools. Tay has founded Expimetrics to develop the platform, which can be used to generate more accurate responses to surveys using real-time, location-based, multimedia and tracking functions. (Purdue Research Foundation photo) WEST LAFAYETTE, Ind.

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