1. Musings from ICE

    1. Summer is off to a great start at ICE Worldwide!

      On June 10th we were honored to receive a 2015 American Web Design Award from Graphic Design USA for our work on Overland Solutions Inc. The competition showcases the power of web design to enrich online content and communications. ICE is so proud to be among the talented awardees to receive this honor in 2015!

      Web design is critical to the success of any good company. A well-designed website makes all the difference between your website’s visitors having a positive online experience or leaving them confused, frustrated, and disappointed. 94% of people cited that a website’s design as the number one factor in deciding the credibility of a business, which is just one of several reasons why you should be focusing many efforts on your company’s website.

      A website is critical to developing an online presence, brand, and face for your company. A well designed website will generate increased customer traffic, as well as extend the amount of time users spend browsing. If you want your website to stand out among the competition, let’s talk about navigation, consistency, and content.

      Navigation

      Good navigation should be easy to find and easy to comprehend, making for swift ...

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    2. Summer is off to a great start at ICE Worldwide!

      On June 10th we were honored to receive a 2015 American Web Design Award from Graphic Design USA for our work on Overland Solutions Inc. The competition showcases the power of web design to enrich online content and communications. ICE is so proud to be among the talented awardees to receive this honor in 2015!

      Web design is critical to the success of any good company. A well-designed website makes all the difference between your website’s visitors having a positive online experience or leaving them confused, frustrated, and disappointed. 94% of people cited that a website’s design as the number one factor in deciding the credibility of a business, which is just one of several reasons why you should be focusing many efforts on your company’s website.

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    3. See all Global View on Marketing Landscape articles
  2. Recent Marketing News

    1. 5 Simple Ways to Include Influencers in Your B2B Marketing Strategy

      5 Simple Ways to Include Influencers in Your B2B Marketing Strategy

      Even though “influencer marketing” is a relatively new marketing buzzword, the overall concept of tapping into a network of influential people to help promote a message, product or event has been around for a long time. So what’s with all the attention influencer marketing is getting now?

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    2. How to Approach Customers Without Intruding Upon Them: 5 Dos and Don’ts

      How to Approach Customers Without Intruding Upon Them: 5 Dos and Don’ts

      While technology has offered businesses key insights by tapping into the power of predictive analytics, real-time communication channels, and customer data sources, these digital experiences can override one of the most important components to building strong customer relationships: humanity.

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      Mentions: Technology
    3. See all Marketing Overall articles
  3. VCs Making Headlines

    1. The first comprehensive study on women in venture capital and their impact on female founders

      The first comprehensive study on women in venture capital and their impact on female founders

      The first comprehensive study on women in venture capital and their impact on female founders Posted Advertisement The CrunchBase Women in Venture report is the third study in our ongoing analysis of women and their participation in the startup ecosystem. Previously we reported on the steady increase in the number of women founders and the universities that produce them . In this study, we looked at two new questions.

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    2. Funding for female founders increasing. But what do we mean by “founder”?

      Funding for female founders increasing. But what do we mean by “founder”?

      From The Gender Wars Desk Call me a cynic when it comes to women’s issues, but VCs love nothing more than “hacking” a problem. For those of us who don’t strut around in hoodies that typically means “a quick fix.” A way to solve the problem without actually solving it. And becoming an industry more welcoming of women and minorities is a big problem.

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    3. See all Venture Activities articles
  4. News in Investor Relations

    1. See all Investor Relations articles
  5. How Social Networking is being used

  1. Picture Gallery

    Jocelyn Philbrook Receives Stevie Award for Women in Business How to Use Video As Your Ultimate Sales Weapon Top Business To Business Demand Generation Trends in 2016 Facebook Releases Guide on Transformational Trends and What They Mean for Marketers The Yin and Yang of Social Media Training [Infographic] Video Content Creation is the Future of Influencer Marketing The Social Media Engagement Formula Brandspeak: The Target Is Human The Face of Change: US Ready to Show Women the Money With $20 Tubman The first comprehensive study on women in venture capital and their impact on female founders 6 Simple Ways to Improve Your SEO by Improving Page Load Speed Why the Future of Risk-Taking, World-Changing Advertising Depends on Awards
  2. ICE Worldwide LLC on Facebook
  3. Our Favorite Recent Brand Video. Great job Intel.

  4. Developing Your Brand

  5. The Art of Media Relations

  6. New Marketing Tools

  7. Upcoming Events

  8. Global Agencies in the News:

    1. (1 articles) Grey London
  9. VC Firms Making News

    1. (1 articles) Canaan Partners
    2. (1 articles) Baseline Ventures
    3. (1 articles) Metamorphic Ventures
    4. (1 articles) Sequoia Capital