1. Musings from ICE

    1. Summer is off to a great start at ICE Worldwide!

      On June 10th we were honored to receive a 2015 American Web Design Award from Graphic Design USA for our work on Overland Solutions Inc. The competition showcases the power of web design to enrich online content and communications. ICE is so proud to be among the talented awardees to receive this honor in 2015!

      Web design is critical to the success of any good company. A well-designed website makes all the difference between your website’s visitors having a positive online experience or leaving them confused, frustrated, and disappointed. 94% of people cited that a website’s design as the number one factor in deciding the credibility of a business, which is just one of several reasons why you should be focusing many efforts on your company’s website.

      A website is critical to developing an online presence, brand, and face for your company. A well designed website will generate increased customer traffic, as well as extend the amount of time users spend browsing. If you want your website to stand out among the competition, let’s talk about navigation, consistency, and content.

      Navigation

      Good navigation should be easy to find and easy to comprehend, making for swift ...

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    2. Summer is off to a great start at ICE Worldwide!

      On June 10th we were honored to receive a 2015 American Web Design Award from Graphic Design USA for our work on Overland Solutions Inc. The competition showcases the power of web design to enrich online content and communications. ICE is so proud to be among the talented awardees to receive this honor in 2015!

      Web design is critical to the success of any good company. A well-designed website makes all the difference between your website’s visitors having a positive online experience or leaving them confused, frustrated, and disappointed. 94% of people cited that a website’s design as the number one factor in deciding the credibility of a business, which is just one of several reasons why you should be focusing many efforts on your company’s website.

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    3. See all Global View on Marketing Landscape articles
  2. Recent Marketing News

    1. Why regulators like Ofcom are dropping the ball on ‘Fake News’, dark advertising and extremism

      Why regulators like Ofcom are dropping the ball on ‘Fake News’, dark advertising and extremism

      But the dominance of Facebook and Google on digital and particularly mobile markets continues to grow, outpacing all others. They are the main recipients of the growth of digital and mobile advertising revenue in the UK, at the expense of the rest of the media landscape.

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    2. The Futuristic Vision Is Now Becoming A Reality

      The Futuristic Vision Is Now Becoming A Reality

      BW Businessworld The Futuristic Vision Is Now Becoming A Reality VS Shridhar, Senior Vice President & Head, Internet of Things, Tata Communications is building a foundation for the country's first IoT network which will be the world's largest network of its kind, spanning nearly 2,000 communities and touching over 400 million people.

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    3. This Startup Gets Top Talent With $3 Million Pay Packages

      This Startup Gets Top Talent With $3 Million Pay Packages

      News Alerts This Startup Gets Top Talent With $3 Million Pay Packages Top performers can make $1 million in salary and bonus a year, plus options, according to people familiar with its hiring. Total compensation can exceed $3 million. World | © 2017 Bloomberg L.P | Bloomberg | Updated: September 25, 2017 17:07 IST 16 Shares COMMENTS Jinri Toutiao is on pace to pull in about $2.5 billion in revenue this year China may have a reputation for low wages and sprawling factories.

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    4. See all Marketing Overall articles
  3. VCs Making Headlines

    1. How to turn your brilliant idea into an actual business

      How to turn your brilliant idea into an actual business

      How to turn your brilliant idea into an actual business How to turn your brilliant idea into an actual business Great ideas are a dime a dozen. As the booming firms on this year’s STARTUP 50 ranking know, success only really comes after the ‘aha’ moment Sep 14, 2017 Complete PROFIT 500 Ranking » Complete STARTUP 50 Ranking » How to Enter » (Illustration by Sam Island) Two years into starting a travel photography business, Nicole Smith still wasn’t making any money.

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    2. Marketing robots that helped a start-up bypass bankruptcy

      Marketing robots that helped a start-up bypass bankruptcy

      The chief executive of Cognitev, Moustafa Mahmoud, models his business strategy the same way a professional sports team is run - togetherness. Reem Mohammed / The National When his first start-up was on the brink of collapse, Moustafa Mahmoud recalibrated his dreams, using robots for online marketing with Cognitev. The 33-year old Egyptian says the idea was to be the “Uber of online marketing” or, basically, tackling a service that is in high demand and making it more accessible to the masses.

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    3. 6 Newly Funded Tech Startups That Aim to Alter Digital Marketing

      6 Newly Funded Tech Startups That Aim to Alter Digital Marketing

      Whether investor cash can continue to be poured into marketing and advertising technology startups at the break-neck speed we've seen in recent years remains to be scene. What's clear is that up-and-coming companies are still attracting investments because the future of business is digital, and--as artificial intelligence and mixed-reality tech grows--we're really just getting started....

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    4. Female entrepreneurs platform aims to sign up 20 000 women in first year

      Female entrepreneurs platform aims to sign up 20 000 women in first year

      Female entrepreneurs platform aims to sign up 20 000 women in first year By Daniel Mpala on 8 August, 2017 Future Females, a platform where women entrepreneurs can network and get support, aims to grow its user base to 20 000 female entrepreneurs in its first year, the platform’s co-founder Lauren Davies told Ventureburn. The platform was launched last Thursday in Cape Town.

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      Mentions: Facebook business
    5. How to Get Your Tech Startup Off the Ground

      How to Get Your Tech Startup Off the Ground

      Posted By: Jimmy Rustling, ABC News August 5, 2017 Have you got a burning ambition to start your own tech company? If so, you must commit a lot of time, effort, and money to this type of venture. Not everyone is cut out for a life as a tech entrepreneur. If you do think you have what it takes to set up a successful technology-related business, there are certain hurdles you will have to overcome and steps you will need to take along the way. Below are some of the most important of these steps.

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    6. See all Venture Activities articles
  4. News in Investor Relations

    1. The 25 coolest women in Silicon Valley

      The 25 coolest women in Silicon Valley

      The tech industry has a reputation for being male-dominated, but women are carving out a growing and increasingly important presence. Our recently released edition of the Silicon Valley 100, our annual list of the people who matter most and define what it means to be in Silicon Valley, is still largely male, but it also features 25 women who have changed the game in the past year.

      See the rest of the story at Business Insider
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    2. See all Investor Relations articles
  5. How Social Networking is being used

  1. Picture Gallery

    Jocelyn Philbrook Receives Stevie Award for Women in Business How to Use Video As Your Ultimate Sales Weapon Top Business To Business Demand Generation Trends in 2016 Facebook Releases Guide on Transformational Trends and What They Mean for Marketers Why regulators like Ofcom are dropping the ball on ‘Fake News’, dark advertising and extremism The Futuristic Vision Is Now Becoming A Reality This Startup Gets Top Talent With $3 Million Pay Packages As IBM Ramps Up Its AI-Powered Advertising, Can Watson Crack the Code of Digital Marketing? 5 Social Media Trends That Will Have Maximum Impact in 2018 Article: Small Businesses Crowd Facebook, Twitter for Marketing The Case For & Against Cryptocurrencies (for those tired of all the noise) The Year’s 23 Best Media Plans, From Netflix and Hulu to GoPro and Google
  2. ICE Worldwide LLC on Facebook
  3. Our Favorite Recent Brand Video. Great job Intel.

  4. Developing Your Brand

  5. The Art of Media Relations

  6. New Marketing Tools

  7. Upcoming Events

  8. Global Agencies in the News:

    1. (1 articles) Starcom
    2. (1 articles) Ogilvy
    3. (1 articles) Y&R
    4. (1 articles) McCann Erickson
  9. VC Firms Making News

    1. (1 articles) Sequoia Capital